More and more Americans have business transactions on the international level. While our American culture and business etiquette practices are standard throughout the country, we must show our respect and be aware of the culture and practices of countries where our business dealings take place. This requires a tremendous amount of research and study that perhaps your schedule will not allow.

The differences in each country’s ways of dealing with business attire, eye contact, handshakes, dining practices, gift giving and a much slower pace of actually doing business can be overwhelming. Margie Kelly does the research for you. After the complimentary Needs Assessment is completed, a BEI proposal will be made upon request for an onsite presentation with ancillary printed materials. Knowing the general rules, country by country, is a must for your success in the international business arena.